100 experts at 8 conferences for business and tech development
The age of digital transformation brings ever faster rates of technological advancement, and acquiring new knowledge and following the latest innovations and trends have become an integral part of what company managers and tech professionals do. On 14 and 15 October, this year, RIGA COMM 2021 will bring together no less than 100 experts from 12 countries, to speak at eight business tech conferences and share valuable information.
RIGA COMM will include conferences on digital marketing, e-commerce, influencer marketing, internet of things, artificial intelligence and machine learning, fintech, and smart human resources management; there will also be a women-in-tech conference. Explore the programmes of the conferences and discover what interests you the most!
eBay: for small or medium-sized businesses, having just a website is not enough
Why are global markets so important for exporters from smaller countries? How do eBay tools facilitate exports? These and other questions will be answered at the e-commerce conference by Paster Alon, the head of business development for global emerging markets. Paster has spent more than 20 years managing leading business organisations. He is one of the founders of Israel’s leading e-commerce website, Walla! Shops, and has been Google’s partnership director and the business development manager at CrazyLabs.
Citic Telecom CPC: artificial intelligence indispensable in making a better experience
Elena Chernykh, European sales manager at CITIC Telecom CPC, will talk about the benefits of artificial intelligence in retail at the machine learning conference. The company she represents has been building up its data pools since 2004, currently providing its services to 14,000 companies around the world. This means that the company’s artificial intelligence knows that, for example, a robotic window cleaner could be the best-selling product in the Netherlands, because homes there have the biggest windows. Elena Chernykh has worked in tech and sales for more than 14 years, employed by small and medium-sized companies, as well as multinationals.
Cisco: data are the driver of the internet of things
Bryan Tantzen, senior manager at the internet-of-things division of Cisco, will discuss how businesses can use internet-of-things devices to securely obtain reliable data and transmit them at the right time, in order to gain tangible benefit and business value. His team works with world-class clients and tech partners to create innovative solutions in manufacturing, utilities, transportation, smart cities, gas and petroleum.
Bank of Latvia: digital currency is secure and convenient
Central-bank digital currency has become a major trend in the development of central banks around the world. Using it means that the public will still have access to easy, secure and reliable digital money. The work on the digital euro has begun, and the head of Bank of Latvia’s payment systems policy division Deniss Fiļipovs will talk about it. He is in charge of supervising payment systems and payment instruments in Latvia, monitoring trends in fintech, and analysing the effect new fintech has on the payment industry.
Snapchat: augmented reality no longer in the distant future
Diāna Gabrāne-Žukova, a representative of Snap Inc, who is responsible for its business development in Central and Eastern Europe, will examine the use of Snapchat as a tool for taking over export markets. Consumers are excited about Snapchat’s augmented reality revolution, but brands have a unique opportunity to increase engagement, improve consumer experience and boost their revenue. Today, more than 100 million people use augmented reality to shop on- and offline. Diāna has extensive experience with the platform, both as its client and as the agency. She specialises in B2B and B2C performance marketing, and in brand management.
