Feet cocktail or how to get million-dollar feet?

Did you know that in the age of social media many value their feet, which can make them thousands, even higher than gold? What makes that one special image stand out among others? Yes, it is a good pedicure and healthy feet. Moreover, as weather gets colder and we tuck our feet conveniently in warm boots and socks, feet can get damaged by sweat and other factors. How to prevent that? Here are some foot hygiene tips you need to know before you come to Baltic Beauty 2024 trade fair, which will take place on 1–3 November.

Although many still believe that pedicure is only for women, more and more men tend to seek help for their feet to tackle issues like blisters, ingrown nails or hard skin. It does not matter whether you need to posh up your feet for a photo session or you work in a trade that particularly focuses on your feet, or you merely seek comfort because you spend long hours standing on your feet – these crucial tips will work for you. You will just need to slightly adjust them based on you specific needs and priorities.

Sweaty feet
This is an issue that affects many during the winter period. Maybe, you have been there yourself as you take of your boots and recoil in disgust as the smell hits you. Boots and socks will keep your feet warm and also seal your feet off, preventing air circulation and creating perfect environment for sweating, moisture and fungi. So, it is absolutely vital to choose footwear made of natural, breathable materials and cotton socks that will keep your feet warm and also absorb excess moisture. And there’s also the hygiene, of course. You need to wash feet regularly and dry them off properly, paying special attention to wiping skin between your toes. You can reduce foot sweating and foul odour with 100% organic feet cocktail from Belgian professional brand Alta Nails. It is a mixture of 30% of Alta Treatment Oil and 70% of Alta Finishing Mint Oil. If sweating is profound and consumer products don’t work, you will have to make an appointment with podiatrist.

Get rid of fungi
Here are some of the tips that will help you avoid fungi. For preventive care, use Alta Treatment healing oil two to three times a week. A wonderful product against fungal nail and skin infections, viruses and bacteria is the famous Spirularin Nail Spray. If you start to feel a slight itching or other unusual sensations, do not hesitate to contact a specialist.

Dry skin
How to prevent discomfort caused by dry skin? Simply use foot care cream or lotion every day after you have showered. Creams made for feet usually have moistening, softening and protective properties that will help your dry and cracking, irritated skin, improve skin elasticity, speed up scaling, healing of cracks and splits, and regeneration of skin microbiome. For example, you can use Kemern intensive regenerative care mud foot cream with urea.

Cracked heels
If cracked feet cause you pain, put on a thicker layer of cream and cotton socks before you go to bed at night. The cream will have greater effect overnight. Alta Treatment mastic is a perfect product for that. It will quickly fill deep fissures and also help defeat corns, blisters and ingrown toenails. If cracks persist, continue or start bleeding and cause severe pain, you will need to visit podiatrist or dermatologist. Do not ignore fissures because they may be an indication of more serious skin condition, for instance, eczema, psoriasis or diabetes.

Calluses
The best treatment for you is the one provided by professional pedicure specialist. If you cannot access specialists, the best professional advice is to soak your feet in warm water that contains mild soap or salt that will soften the hard skin. You can also use peeler, scrub or feet pumice that will gently peel off the hardened skin. Soften calluses even further after the peeling with overnight Alta Treatment Oil.

Home alone
The best solution, of course, is specialist appointment. Podiatrist will help you keep your feet healthy and pretty. However, if there are no major issues with your feet, you feel no pain or discomfort, you can take care of your feet yourself. According to professionals, moisturising creams or lotions like Alta Finishing Oil, which acts as three-in-one oil, body lotion and cream mixture, in combination with feet file or pumice, nail clippers or scissors, antibacterial soap, powder and feet deodorant will do the trick just fine. But it is always easier to go to a pedicure specialist who will pamper and treat your feet while you relax and enjoy this affordable spa procedure.

Baltic Beauty 2024 will showcase cosmetic foot products and equipment from local brands like Kemern, a Latvian producer of mud-based bioactive products, and Alta Pedicure and Alta Nails from Belgium – a producer that is making its debut on the Baltic market. Other prominent brands include Mave Molecular Cosmetics from Germany, offering skin, hair and nail products, as well as well-known German brands Spirularin and St Pedi from Estonian Beautyshop. Mia Sekret from Italy will bring its extensive range of products to Baltic Beauty for the first time ever, while Latvian Tihani will present Italian pedicure products from Straderm. There will also be many other interesting exhibitors.

Diāna Drozdova, manicure and pedicure expert from Alta Pedicure and Alta Nails, and Spirularin representative Jeļena Aleksejeva will be available for professional advice and consultations.

The biggest beauty industry festival in the Baltics
The biggest beauty industry festival in the Baltics - Baltic Beauty 2024 – will take place at the Ķīpsala International Expo Centre on 1-3 November. Newest cosmetic products, technologies, treatments and techniques will be presented by more than 320 companies from 16 countries. Trade fair will be complemented by vast programme of events, including conference, professional competitions, discussions, masterclasses and workshops. More about Baltic Beauty at: www.bt1.lv/bb

Baltic Beauty is organised by BT 1 International Expo Company and Latvian Association of Beauticians and Cosmetologists (World of Hair Cosmetics), Latvian Medical Association, Latvian Spa & Wellness Federation, International Association of Eyelash and Eyebrow Artists , Unastyle Image School & Studio, Tatjana Kivi and Global Beauty Cups.

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